Karen McGrane (USA)

portrait of Karen McGrane

Karen wrote Content Strategy for Mobile for A Book Apart in 2012. It’s a rallying cry for businesses struggling to cope with the demands of their newly mobile customers: “You don’t get to decide which platform or device your customers use to access your content: they do.” She’s been a pioneer of user experience (UX) design and content strategy for over 15 years. She helped build the UX practice at Razorfish, hired as the first Information Architect and leaving as the VP for User Experience.

At Razorfish Karen led major redesign initiatives for The New York Times, Condé Nast, Disney, and Citibank. Today, she manages Bond Art + Science, leading engagements for The Atlantic, Fast Company, and Fidelity. Karen teaches Design Management for the MFA in Interaction Design at the School of Visual Arts in New York. She’s also VP of Digital for consulting and venture capital firm Ignite Venture Partners. She’s a popular speaker, presenting at events worldwide including An Event Apart, Confab, Content Strategy Forum, Webstock, Breaking Development, IA Summit, UX Lisbon, and UX London. Follow Karen on twitter and read her blog.

I suck! And so do you!

video thumbnail watch video of Karen’s keynote presentation →

Good enough” sounds like a cop-out. There’s always a way to be better, another brass ring to grab for, another level to beat. Our desire to improve has a darker flip side: self-doubt and self-criticism. We’re never good enough. We find an outlet for our negativity in our work. The internet has always been a sprawling, chaotic mess, our processes and tools feel broken, and we’re surrounded by people making foolish and incompetent decisions. What a relief to finally take the pressure off ourselves and point the finger at someone else’s mistakes! What a relief to put our energies into fixing something! Funny thing about change, though. It works a lot better if it comes from a place of kindness than from judgement. Having compassion for our clients, colleagues, and co-workers has to come from within—it starts by having compassion for ourselves.

Who’s behind this?

At Together London we organise events to help you change your organisation. We’re here to make Dare Conference a safe space where everyone is treated with respect. Reach us at info@dareconf.com or Together London.

Jonathan Kahn

Jonathan Kahn

organiser
@lucidplot
David Caines

David Caines

branding and illustration
@salon16
Rhiannan Walton

Rhiannan Walton

co-organiser
@RhiannanW
Daniel Howells

Daniel Howells

digital design
@howells
Sara Wachter-Boettcher

Sara Wachter-Boettcher

content strategy
@sara_ann_marie